World Tourism Organisation Releases Covid-19 Recovery Package
The World Tourism Organisation (UNWTO) has released a tourism recovery technical assistance package to offer guidance to member states in response to Covid-19.
PNG is one of the youngest member states to the UNWTO.
The package is structured around three main pillars: economic recovery, marketing and promotion and institutional strengthening and resilience building.
UNWTO has identified three possible scenarios for the months ahead.
Depending on when restrictions on travel are lifted, international tourist arrivals could decline by 60-80 per cent in 2020.
This could translate into a decline in export revenues from tourism of between US$910 billion to US$1.2 trillion and place 100-120 million jobs directly at risk.
Against this backdrop, the Covid-19 tourism recovery technical assistance package is designed to support governments, the private sector and donor agencies face this unprecedented socio-economic emergency.
UNWTO Secretary-General, Zurab Pololikashvili says: “We must support the tourism sector now with real actions while we prepare for it to come back and be stronger and more sustainable.
“Recovery plans and programs for tourism will translate into jobs and economic growth, not just within tourism itself but across the whole of societies.
“This package of support will help governments and businesses implement our Recommendations for Recovery.”
The Covid-19 tourism recovery technical assistance package makes the case for policies and measures to be introduced to stimulate the economic recovery of the tourism sector.
These should be introduced alongside the development of impact needs assessments and country-specific plans for tourism recovery, among other measures.
In terms of marketing and promotion, UNWTO stands ready to provide technical assistance to identify markets that can help accelerate recovery, addressing product diversification, and (re)formulating marketing strategies and promotional activities.
The third pillar, institutional strengthening and resilience building, is particularly aimed at enhancing public-private partnership and promoting collaborative efforts for tourism recovery, and, enhancing skills in crisis management and recovery.
The technical support offered by UNWTO is designed to help Members work towards the 2030 Agenda for Sustainable Development and the 17 Sustainable Development Goals (SDGs).
Several of these Goals directly relate to tourism, most notably the SDGs 8, 12 and 17, on ‘Decent Work and Economic Growth’, ‘Responsible Consumption and Production’, and ‘Partnerships for the Goals’.
UNWTO is also working as part of the wider UN response to Covid-19, emphasising the role tourism can play in shielding developing countries and the most vulnerable members of society from the worst impacts of the current crisis.